SERVICES

SERVICES

 

Solutions to the communication needs

We offer innovative and specific media solutions.

Consultancy and Strategy

Understanding the brief, position, brand values and client needs in terms of objectives and KPI’s that are desired from the campaign, is the first step in building a “tailor made” media strategy.

 

Analyzing the context, market, trends, sector and competition becomes the optimal way to understand and help “building best brands”.

 

Analyzing the consumer insights, their habits, the customer journey, consumption and audiences of the different media and channels of communication; helps us design the best strategy or model of communication to use.

Tactic Planning

Activating a tactical media plan, choosing the types of media, channel, formats, days, push, etc..., which are the most suitable to be implemented effectively for the strategy designed. Map and optics for the media plan with all the required details.

 

Flexibility and capacity to react and to be able to correct, with the necessary speed, the results according to the objectives to be achieved.

Negotiation and Buying

A key process in determining the media and channels to choose for the media plan. An evaluation, both quantitative and qualitative, of the media and / or channel to be considered is fundamental, such as determining the best way to achieve the KPI’s established with the client. 

Follow-up and Control

During the campaign the necessary follow-ups and checks will be carried out. In this way we can assure that the guarantee measures are fulfilled in the company’s campaign goals.

 

The analysis of the results of the project, either in form of closure or post evaluation of the campaign, allows us to see what has been achieved in relation to what was initially forecasted and draw conclusions which will enhance knowledge and learning for dealing with new measures.  Results and data given by the client can also be included in the analysis.

 

Control, receipts and invoicing will complete the process.  Automated administrative management and with all the guarantees of precision and reliability.

Display and Video

Planning, purchasing, implementation and control of all the display and video campaigns in all their formats, segmentations and exclusivists.

 

Our team of digital planners will directly manage all the pertinent proceedings in this category, guaranteeing its correct implementation and necessary reaction.

 

We are a Google Partner agency

Search Engine Marketing

SEM and SEO actions. Search engine optimization and key words.

 

We directly manage the SEM actions from our own Monitoring Client Centre (MCC).

 

We also work with completely trustworthy collaborators on SEO projects.

 

We are a Google Partner agency

Programmatic

RTB, prospecting, retargeting, look alike, etc.

 

We manage campaigns of programmatic marketing and RTB in all its strategic lines (prospecting, retargeting, look alike, etc.) andformats, with the best DSP’s of the market+ and in different verticals. 

Social Media Ads and Other Digital Actions

Advertising on Social Networks, Mobile Marketing (Display, Couponing, App’s Geo-location and contents) and other digital action.

 

Marketing, advertising and expansion on the socials networks.

 

Planning, implementation and control of all the actions of the Social Ads (Facebook, Instagram, Linkedin, Twitter, etc.) as well as mobile marketing actions, Smart TV, branded content, digital radio, digital signage, affiliation, etc.

 

We are a Google Partner agency